Wednesday, December 30, 2020

Austin's New Year Virtual Event: All the ways to watch


December 30, 2020
Contact: Sara Henry, Austin Center for Events PIO, or (512)554-7508


How to Watch Austin's New Year Virtual Event 
See local musicians at local venues from home

AUSTIN, TX - There will not be an in-person event or City-sponsored fireworks for Austin's New Year on New Year's Eve at Vic Mathias (Auditorium) Shores in 2020. Austin's New Year will be a virtual event due to COVID-19 gathering restrictions. However, the pre-recorded event aims to bring some Austin flavor to the holiday while supporting the Austin event and music industries, and allows all to participate for free whilst staying home and staying safe. Special guests for the virtual ceremony, presented by the Austin Convention Center, include eight local musical groups performing at five local venues, and appearances by Mayor Steve Adler, City Manager Spencer Cronk, and Chief Economic Recovery Officer Veronica Briseno. 

The dynamite lineup for Austin's New Year in 2020 has performances from some of Austin's biggest stars including Gina Chavez, an Austin native and internationally acclaimed Latinx pop artist. Chavez is a 12-time Austin Music Award Winner including 2015 Musician of the Year and 2019 Best Female Vocalist. She was also nominated for a 2020 Latin Grammy for Best Pop/Rock Album.

Also performing is Parker McCollum, a Texas native, who earned his first No.1 hit on last week's Billboard Country Airplay Chart with "Pretty Heart," his debut single featured on McCollum's EP, Hollywood Gold. "To have this song really and truly succeed on big time radio is a dream come true. And for it to happen during such an insanely crazy year makes it just that much more special," said McCollum.

The special features headliner and Austin native, Shakey Graves, who has risen to prominence among singer-songwriter circles in recent years. His latest EP, Look Alive, was released in 2020 and is available now. In Austin, February 9 is officially "Shakey Graves Day" by Mayoral proclamation. See for the full line-up of local music.

Viewers can participate in this virtual experience in multiple ways on Thursday, December 31, 2020 at 8 p.m. central. Set a calendar reminder to watch this one-hour special on any of these platforms:

Broadcast from KBVO on 12/31 at 8 p.m.
  • AT&T U-Verse: Channel 7
  • Grande Communications: Channel 18
  • Spectrum: Channel 7
Stream from local news and radio stations online on 12/31 at 8 p.m. Stream from City of Austin social media and ATXN on 12/31 at 8 p.m.
  • ATXN YouTube Channel: Premier Link  
  • City of Austin Facebook:
  • City of Austin Instagram IGTV: @austintexasgov
  • ATXN with closed captioning online
  • ATXN broadcast
    • Spectrum: Channel 6
    • Grande Communications: Channel 6
    • Google Fiber TV: Channel 6 (HD)
    • AT&T U-Verse: Channel 99
More details on the Austin's New Year line-up and venue partners can be found at Watch and share the promotional video.

Thanks to the Austin's New Year 2020 sponsors including the Austin Convention Center, Economic Development Department, and HEB. Special thanks to event partners for photography, production and event management. Austin has a vibrant special event production workforce. Austin's New Year virtual event supports local musicians, music venues and these local, woman-owned businesses:

About Blue Norther Live (BNL)
Blue Norther Live (BNL) is a full-service event production company based out of Austin, Texas. BNL was founded by Lindsey Sokol in 2019. An entertainment industry veteran, Sokol spent her first 11 years in the music and production industry as a Festival Director at C3 Presents. C3 Presents is responsible for producing events such as Austin City Limits Music Festival, Lollapalooza, the NFL Draft and countless others. BNL is dedicated to producing large-scale events from multi-stage festivals to political rallies. Since 2019, BNL has produced events including Beto For America - Presidential Launch, The United States Conference of Mayors 2021, Austin's New Year 2019 and 2020, and Dreamland Festival 2021. For more information visit
About Lisa Hause Photography
Lisa Hause Photography is a seasoned studio with over 15 years of experience photographing corporate events, including the Electronic Arts, VISA and the Texas Public Policy Foundation, real estate, product and branding, live music, including SXSW for 8 consecutive years, and weddings.  Hause is a native Austinite and award-winning photographer published in Austin Wedding Day, The Knot Magazine, Texas Weddings and her work is used to market local brands including Hotel Van Zandt. Hause is a contributor to the Austin fine art community and her gallery work can be found in both East and West Austin Studio Tours.  For more information visit

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